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How does Sensitive Laundry Liquid help keep clothes whiter and brighter for longer?Updated 8 days ago

TL;DR: Sensitive Laundry Liquid uses cellulase and a targeted enzyme blend to reduce pilling, help prevent greying, and maintain colour vibrancy, without harsh bleaches.


1. Reduces pilling and surface wear (Cellulase)

Cellulase gently works on cotton and plant-based fibres by breaking down loose surface microfibres that cause fuzz and pilling. This helps:

  • Reduce fabric pilling
  • Maintain a smoother texture
  • Keep garments looking brighter for longer

By refining the fabric surface during washing, cellulase supports the overall appearance of clothing over time.


2. Helps prevent whites greying over time

Clothes can look dull when loosened soil redeposits onto fabric during the wash. Sensitive Laundry Liquid contains:

  • Phosphodiesterase – helps break down stubborn organic residues and supports brighter whites and more vibrant colours.
  • A balanced system of surfactants and water softeners (such as Potassium Citrate and Sodium Formate) to help suspend soils in wash water.

This helps reduce the chance of reabsorption that can make whites and light fabrics look grey over time.


3. Targeted stain removal without harsh bleaching

The enzyme blend (Protease, Amylase, Mannase, Lipase) targets common stains like:

  • Protein-based stains (sweat, food)
  • Starches (pasta, rice)
  • Plant residues (fruit and vegetables)
  • Oily and greasy marks

Because the formula avoids harsh chlorine bleaches, it helps clean effectively while being gentler on fabric dyes.


Why this matters

By combining fibre-smoothing cellulase, smart soil management, and targeted stain removal, Sensitive Laundry Liquid helps garments maintain their colour, smoothness, and overall appearance wash after wash.

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